![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/15994c71f18b7013b79c9991cb493d5b/f366792b-6a91-45e8-b47a-e0a60318e99e_rw_3840.png?h=6f41d0489455ebd13144ddbc14bf73d0)
In an effort to drive more traffic and sales within their beauty segment, Kohl's sought partnerships with emerging cosmetics brands in a new digital and in-store experience, the Beauty Checkout. Customers are encouraged to try something new from on-trend brands that are leaders in CSR and clean beauty.
The Beauty Checkout is fresh-faced, diverse, brand-agnostic, and inclusive of different beauty subcategories.
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/15994c71f18b7013b79c9991cb493d5b/c7ad1980-a878-4706-9633-b8a6ea16fc03_rw_1920.png?h=5033f5fe85eda91655adb6fc880d2e53)
The Beauty Checkout experience lives within an iridescent holographic environment balanced with clean white space.
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/15994c71f18b7013b79c9991cb493d5b/fa7283aa-72b4-48e8-b08e-f3a4d7515f5e_rw_3840.png?h=3c7a06da16cc3536edc2216380f3e1d7)
Digital Experience
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/15994c71f18b7013b79c9991cb493d5b/48bdf172-84f8-4114-bfc6-171a26f7c15a_rw_3840.jpg?h=c459ce1c1832bb39ef09191903f495bb)
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/15994c71f18b7013b79c9991cb493d5b/0c226487-693c-4f40-b0c2-a003dfd18008_rw_1920.png?h=59e7243c71a401796a881c1aa2ed69c0)
In-Store Experience
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/15994c71f18b7013b79c9991cb493d5b/246e943d-aa55-4a27-90a8-5d42617e6644_rw_3840.png?h=87547b168f6aa804d8e71f608374364f)
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/15994c71f18b7013b79c9991cb493d5b/ec49a21e-3d11-479c-b8ae-876c25bbd860_rw_3840.png?h=b9639c0f967fddf39d61db926545c179)
Branded cosmetics bags and a disruptive vending machine at high traffic locations make glow ups on-the-go easy and fun.
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/15994c71f18b7013b79c9991cb493d5b/7c77eb76-9751-4393-aa94-15e3a924c129_rw_1920.png?h=901dcc981ffd5f67cfedfea03bd70172)
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/15994c71f18b7013b79c9991cb493d5b/e78e770c-4503-4bf8-9930-57db8a5485a8_rw_1920.png?h=c5070da6e61186090d733ecec6176db1)